Kalapi Unlimited ...

This upcoming designer, "Sonia Kalapi" has an unlimited love and passion for creativity. My earlier post was on how i did my shoot with her bags/clutches. Presenting to you her another version of creativity with my another post on  public relations photography on fashion :-

During the shoot which was done at the store, three most important points i learned about public relations photography on fashion were :-

1) Understand the soul of the subject/product.
2) Converse with the designer and the journalist/writer/blogger/freelance before the shoot.
3) Understand the concept in the mind of the journalist/writer/blogger/freelance doing the story on the subject and discuss the pictures and placement of the subject/product with him/her during the shoot. Thus enhance the whole shoot with your photography skills.
4)Carry four sheets of White/Black chart paper.

2)Scissors, sellotape. 

3) A visit to a the location before the shoot, to check the availability of efficient lights.

After reading the above point and images see the images finally selected by  fashion blogger,"Megna" on her blog. - 

http://megna-isawredandgreen.blogspot.com/2011/10/who-what-where-part-2.html

Finally selected images are not here but on the fashion blog, to understand the shoot from the fashion point of you and also from the fashion blogger point of view.

Kalapi Limited Edition represents the vibrant free soul of the Indian youth of 21st century, A salute to the same through my pictures .